// field notes
From the agency desk.
Tactical, opinionated posts on classical SEO and the new world of AI search.
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Backlinks still move rankings — but only the right ones. Here's what works in 2026, what to avoid, and how...
Practical schema, passage and entity tactics that win AIO citations.
Inside our DR 80+ link sourcing pipeline How we vet 200 prospects to place a single contextual link.